A lift test solves all arguments
Get a scientifically proven number for growth that any team can align to

Top CPG and Electronics brands trust incremental performance
WorkMagic's incrementality testing proves without a doubt what your marketing has driven in terms of revenue across all sales channels
Finance can create more accurate projections of growth and have a much clearer picture on the health of the business
Operations can use incrementality insights to forecast future inventory to avoid both stockouts and overstocking
Trusted by brands
Trusted by brands
Trusted by brands
Prove your ads' true impact
Top performance marketers use WorkMagic to identify growth opportunities that can change their business



Causal vs. Correlative
Drive every decision with proven causality, not an assumption based on click-based measurement.


Always-On Halo Measurement
Your ads do more than drive traffic to your online store. Our platform always considers their impact on your whole business.



Actionable Reporting
We don't just measure results, our platform and team of experts can help you inform the next best step from any readout.
Success stories
Brands leveraging WorkMagic's iMMM framework have seen drastic improvement in their main business KPIs.
Explore case studies
Success stories
Brands leveraging WorkMagic's iMMM framework have seen drastic improvement in their main business KPIs.
Explore case studies
Success stories
Brands leveraging WorkMagic's iMMM framework have seen drastic improvement in their main business KPIs.
Explore case studies

















